"Parents residing in north London is looking for an exceptional and skilled educator to assist their youngest child on his initial journey to growing into an English gentleman."
Upon seeing this advertisement, you might naturally skip the term "initial stages" as just a turn of phrase.
But, it might be the most important aspect of this distinctive position posting, as it seeks to find a teacher for a 12-month-old.
Hundreds of responses have since been received since the unnamed family advertised their call for the £180k-a-year tutor, who must be "someone very special".
Over the last few weeks, the listing has gained attention in the press, with numerous wondering why?
Innovative Idea
A tutoring expert, chief executive of an education consultancy, which is supporting the family in their hunt, explained that notwithstanding early skepticism, he considered the concept "far sighted", and "progressive".
When he met the family, he noted they appreciated the unusual aspect of their requirement, and how young their son is.
Nevertheless, they explained that they "preferred not to postpone any longer" to hire a tutor, as they had postponed until their older child was five, and by that stage "cultural conditioning had already taken hold".
What precisely did the family refer to by "cultural leaning"?
It's "comprehensive", Adam answered. "How you eat, the way you speak".
He said the firstborn had absorbed "very nuanced, non-verbal cues" from the family, and had taken on their cultural norms. The family told Adam they hoped to prevent the same situation to recur with their younger child.
The intention: To bring in a English tutor, who needs to speak with RP, to guide the baby from day one.
Subtle Influence
"A lot of the development at the start here is kind of acquired indirectly," explained the CEO.
It's via this osmosis that the family are aiming the child will acquire the English characteristics they aim to instil.
Adam explained the tutor must be an individual who attended "prestigious academies – comparable categories of schools as the family plan to send their son to".
"The tutor simply needs to be the right kind of person, they'll be doing things they aren't even aware they're doing, effortlessly," he commented.
Expense Not a Factor
The family told him the selected educator should preferably also have understanding of or interest in equestrian activities, winter sports, the arts and instrumental training so as to influence the child in a broad spectrum of passions.
Additionally though, he stated the family hoped the tutor to register the child on a variety of lessons so the child would be "equestrian training and learning an tool by the time they are approximately three years old".
In the family's view, assisting their son become a "UK sophisticate" will lead to achievement and create opportunities.
"For all the advantages and disadvantages of that, because it's definitely a status symbol," he adds.
Yet, in spite of all this tutelage in "Britishness", could the child absorb alleged cultural influence from the international family he is raised by regardless?
"Yes", replied Adam. "The parents know this may not work, but they've merely embraced the perspective of, 'we should try and we'll proceed as soon as we can', because the price of it is irrelevant," he explained.
Idealistic and Unrealistic
A number of in the education sector who have similar concerns.
An education leader, chief executive of Blue Education, who provides personal educators, stated that "the journey of becoming bicultural, or indeed, becoming oneself, is something that must be lived into, not manufactured."
The expert wrote that he had moved from the Far East to the Britain at the age of seven, and had been raised knowing and embodying two backgrounds. He went on to learn at a prestigious UK institution.
"The notion that an individual can function as a representation of English culture, someone who can somehow transplant the characteristics of a English gentleman to a 12-month-old child, strikes me as idealistic and unrealistic," he stated.
"In my experience, employing a typically British tutor from infancy will does not instantly create the result they want.
"I did not have that kind of mentor, and yet I have been fortunate enough to enjoy numerous of the situations they hope for their son."
He stated: "The reality is, personal identity can not be forced from the external environment; it must be chosen, and it must be internally driven."
Purchasing UK Culture
Naturally, UK identity is something the CEO believes can be taught – and commercialized.
"I believe the situation that the global community views us in this light is something that we should be cherishing|valuing|appreciating
